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Thailand event round-up: December 2018

by The Sponsorship Experts - Paul Poole (South East Asia) Co., Ltd.

It’s the high season and that means we’re spoilt for choice when it comes to events, festivals and happenings all over the country.

Sailing enthusiasts will know December as the start of the yachting season. It all kicks off on 1-8 December with the 32nd edition of the popular Phuket King’s Cup Regatta. One of the oldest regattas in Asia, it attracts sailors from all over the world who spend a week sailing the waters around Phuket. With races in various categories such as keelboats, monohulls, multihulls and dinghies, Phuket King’s Cup Regatta is one of the highlights of the Asian yachting calendar.

Hardly have the sailors dried off before another popular yachting event starts – the Kata Rocks Superyacht Rendezvous on 7-9 December. A social event more than a competitive one, the KRSR attracts some of Asia’s largest superyachts and is much loved for the socialising and recreational sailing all against the backdrop of the beautiful Kata Rocks.

In keeping with the wet theme, the Phuket Open Reload 2018 at Phuket Wake Park on 8-9 December is guaranteed to have you ‘ooohing’ and ‘aaaahing’ over the tricks of world-class wakeboarders as their fly over more than 10 obstacles.

If you’re into music, head to the Overcoast Music Festival in Petchabun on 9 December. The line-up of Thai artists such as Nont Tanont, Two Popetorn and Slot Machine is guaranteed to get the crowds going.

History buffs should head to Kanchanaburi province in early December for the last leg of the River Kwai Bridge Festival which remembers the province’s Second World War history at monuments such as the Death Railway, the Hellfire Pass and the River Kwai Bridge. The festival features sound and light shows and a fair by the Bridge over River Kwai where visitors can learn more about the history and buy souvenirs.

Chiang Mai Design Week turns the northern city into a showcase of local arts and crafts with large-scale installations, talks, workshops and music events taking place all over the city from 8-16 December. A celebration of the region’s rich culture as well as a stepping stone for smaller, up-coming artists to can connect to international audiences, the event is a must for anyone into the arts.

Art enthusiasts will also love Wonderfruit Festival, which returns to Siam Country Club outside Pattaya on 13-16 December. More than just a music festival, Wonderfruit has become an annual gathering of likeminded people who enjoy the arts, wellness, architecture food and music. There is a strong emphasis on sustainability and the festival has a ban on single use plastic and encourages people to live a more environmentally friendly lifestyle.

One of Thailand’s most popular half marathons takes place in Chonburi province on 13-16 December. Bangsaen21 is now in its fourth year and with growing popularity and more than 13,000 participants attending the event last year, the race aims to become the first in Thailand to be awarded the IAAF Road Race Bronze Label.

December also marks the height of the sunflower blooming season, turning acres of sunflower fields up-country into oceans of bright yellow. Two of the best places to witness this is the Blooming Bua Tong Festival in Mae Fah Luang, Mae Hong Son province, and the Lopburi Sunflower Blooming Festival in Lopburi province.

Towards the end of the month on 28-30, the Buriram Volcano Festival celebrates the province’s six inactive volcanoes with a weekend of festivities including sound and light shows and Khmer cultural performances.

Say goodbye to 2018 in style by the Chao Phraya river where riverside hotels put on a spectacular firework show to mark the end of the year and the beginning of 2019. Or head into CentralWorld for the popular countdown with thousands of people attending the festivities.

Founded in 2004 by veteran international marketing consultant Paul Poole, PAUL POOLE (SOUTH EAST ASIA) CO., LTD. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.

We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.

For more information, visit

Published: Nov 2018

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