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Thailand event round-up: November 2018

by The Sponsorship Experts - Paul Poole (South East Asia) Co., Ltd.

If pushing yourself to the limits is your idea of fun, you’re in luck as November offers a plethora of races and challenges. The month kicks off on 3 November with the last Spartan Thailand race of the year, this time in Hua Hin. Participants can choose between two different challenges: The Spartan Beast, a 21km test of endurance, perseverance and grit with more than 30 obstacles along the way. For those a little less inclined to inflict that kind of physical and mental anguish, The Spartan Sprint is just 5km but still packs more than 20 obstacles. Kids can participate in the Kids race with distances between 0.8km to 3.2km.

The following week, on 10 November, Run Your City 2018 shines the light on green areas and urban waste management. Organised by Thammasat University and sponsored by Ananda Development the run aims to raise awareness of urban environmental issues in the general public. Talk about running for a good cause!

18 November is the date of no less than three high profile sporting events in different parts of the kingdom. The BDMS Bangkok Marathon returns to the streets of Bangkok with four different distances: Marathon (42.195km), Half Marathon (21.1km), Miniature Marathon (10km) and Micro Marathon (5km). The race is the biggest international marathon in Thailand and attracts thousands of participants from Thailand and abroad.

18 November is also the date of the 25th anniversary of Laguna Phuket Triathlon 2018. The longest running triathlon in Asia, Laguna Phuket Triathlon attracts some of the world’s best triathletes who compete for the USD20,000 money prize purse. To celebrate the 25th anniversary, participants who are 25 years old in 2018 (born in 1993) will receive a 5 percent discount when registering.

For a different kind of challenge, head to Chonburi on 18 November for the Xterra Nong Yai Trail Run 2018. With 50km, 25km and 10km distances in challenging terrain with more than 1300 metres elevation, there is something for even the most experienced trail runners.

If your role in sports is of a more behind-the-scenes nature, don’t miss SPIA Asia – Asia’s Sports Industry Awards & Conference 2018, held at CentralWorld on 19-20 November. Launched in 2015, the two-day event is held to discuss, recognise and celebrate sporting excellence and contributions to the development of the sporting industry in Asia and attracts sports industry people from all over the region. If you’re in sport, this is your event!

November is also the month of the famous Loy Krathong Festival. Celebrated nationwide on 22 November, it is a festival to pay homage to the goddess of water by releasing intricately decorated rafts with candles, incense sticks and flowers onto bodies of water such as lakes or canals. It marks the end of the rainy season and the main rice harvest season and is a way to thank the goddess for the rain.

In a similar vein, the Long Sapao Chai Wang Lakorn Festival in Lamphang in northern Thailand uses larger floats big enough for people to sit on them as they float along the Wang river. Held on 22-23 November, the city comes alive with various performances and activities.

For something truly unique, head to Lopburi on 25 November for the Monkey Buffet Festival to see more than 3,000 long tailed macque monkeys feasting on a giant buffet, curtesy of Lopburi city as a way of thanking them for the prosperity they bring to the town.

Lastly, October is also the month of the highly popular Vegetarian Festival. With roots in the nine-day Taoist Nine Emperor Gods celebration, the festival originated in the Chinese communities in Southeast Asia but has since spread to the general population and many Buddhists also celebrate the festival these days. Particularly popular on Phuket, where a number of unusual religious rituals are performed, including mutilations, the festival sees restaurants throughout the country adapt their menus to observe the festival.

Founded in 2004 by veteran international marketing consultant Paul Poole, PAUL POOLE (SOUTH EAST ASIA) CO., LTD. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.

We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.

For more information, visit

Published: Oct 2018

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